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 站前 英文 | 獨立搖滾樂團POP ETC 沙發電子搖滾 "Live It Up"

When long-running indie unit the Morning Benders changed their name in early 2012, it was the last logical step in a series of changes that preceded it, having moved from San Francisco to Brooklyn, switched up their band membership, and -- as evidenced by their debut as POP ETC -- lost almost all of their indie rock and chamber pop leanings in favor of a stab at the kind of hyper-produced R&B-informed pop that defines early-2010s mainstream radio. 

The Morning Benders cycled through some pretty heavy borrowing phases, first from the Shins' gloomily romantic indie sound and later from Grizzly Bear's rustic acoustic orchestrations.

 The self-titled debut from POP ETC says goodbye to all that, salvaging only the most basic elements of bandleader Christopher Chu's songwriting sensibilities and switching out the melancholic rock forms of the past for Auto-Tuned vocals and minimal yet huge electronic beats. Working with producer Andrew Dawson (who has crafted hits for Lil Wayne and Kanye West, among others), POP ETC is a decided attempt at the most manicured pop album possible. 

From the opening notes of the appropriately titled first track, "New Life," POP ETC sound like they've been listening to the self-analyzing hip-hop of Drake and the-Dream more than any band within a hundred yards of Sub Pop Records. The song's icy synth bassline and detached vocal delivery looking over the ashes of a failed relationship seem cribbed from the kind of public meltdown diary entry beats that Kanye made his millions on, taking more from the pop and R&B elements than any direct hip-hop reappropriation.

。加州搖滾勁旅The Morning Benders完美蛻變重新啟航
。恣意遊走節奏藍調、迪斯可、Synthpop的復古青春歡樂節拍
。Gorillaz、Gnarls Barkley製作鬼才Danger Mouse跨刀助陣

The Morning Benders變成了POP ETC，這是和平的政權轉移，沒有流血事件，沒有人離團，沒有集體目睹天外異光，那怎麼解釋從一個聰慧恢宏的Indie-Pop樂團變成大玩特玩美國偶像才會出現的各式流行元素？我想就算是宋世傑領導鴻海律師團都沒辦法替這三個來自加州的大男孩開脫，但不妨把那些媒體評價極高的前世當做是一段黑歷史，開心地用guilty pleasure來擁抱新生的樂團，因為倘若Indie樂迷肯下身段，那麼改名蛻變的他們將比以往更具有娛樂性和悅耳度。

＜Live It Up＞絕對是整張專輯最值得注目的單曲，塗抹著弛放神韻但骨子裡卻走回迷幻老路，慵懶度日的光暈反射出每一個音符，穿越時代的喜悅甜膩根本就是此作點題般的表率。

資料參考：
POP ETC官方網站http://popetcetera.com/category/photos/
音樂網站http://www.allmusic.com/album/pop-etc-mw0002356005
ip電視台http://www.iptv.com.tw/music/?class=hinote&p=2&m=-JoDnjt0PbI
樂多日誌http://blog.roodo.com/hydeless/archives/20398876.html

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